CUBE Group and Cross Hotels & Resorts Sign Cross Bali Uluwatu in Prime Suluban Beach

CUBE Group proudly announces the signing of Cross Bali Uluwatu, an upper-upscale resort that will rise just 200 metres from Suluban Beach one of Bali’s most iconic surf, culture, and sunset destinations. This collaboration brings together CUBE Group’s vision of culturally intelligent development and Cross Hotels & Resorts’ globally recognised hospitality expertise, marking a key milestone for future-forward investment in Bali and high-value Uluwatu investment.

A Resort Rooted in Culture, Built for Long-Term Value

Developed by PT The Cube Group, the project reflects our philosophy of building hospitality assets that honour nature, protect culture, and unlock meaningful long-term performance across Bali real estate and the broader Bali hospitality investment landscape.

Designed with intentionality, Cross Bali Uluwatu features:

  • Up to 150 keys
  • Upscale restaurants
  • swimming pool
  • meeting room
  • gym
  • spa

With four elevated floors and two underground levels, the architecture maximises dramatic ocean and sunset views while remaining respectful of Uluwatu’s heritage and natural contours, a core principle that guides all CUBE Group developments.

CUBE Group’s Vision for Hospitality in Uluwatu

Dauren Nurgaliev, Director & Co-Founder of CUBE Group, stated:
“We believe exceptional destinations are built with purpose. Our work is guided by culture, nature, and the desire to create long-lasting value for our investors. In Uluwatu — where the landscape carries deep spiritual significance — we are committed to developing a hospitality asset that feels rooted, intentional, and built to endure.”

Uluwatu continues to lead the premium segment of Bali property investment, driven by limited land supply, strong demand, world-class coastal attractions, and high-value tourism — making it one of the island’s strongest regions for sustainable Uluwatu investment.

Meaningful Partnerships that Shape Purposeful Places

Jihong An, Executive Director of Cross Hotels & Resorts, shared:
“Uluwatu is one of Bali’s most compelling destinations, and Cross Bali Uluwatu reflects our commitment to meaningful locations and partnerships. Together with CUBE Group, we are shaping a destination that connects culture, design, and commercial excellence — built for travellers, communities, and long-term asset value.”

Design with Soul. Structure with Strategy.

Evan Burns, Country Manager – Indonesia, Cross Hotels & Resorts, added:
“Cross Bali Uluwatu reflects our ‘Luxury by Design’ philosophy. Every detail is crafted to express Uluwatu’s soul while delivering a refined, culturally attuned hospitality experience. Our collaboration with CUBE Group allows us to create a resort that blends authenticity, purpose, and long-term performance.”

Through this partnership, CUBE Group continues to expand its presence in the world of Bali hospitality investment, elevating the island’s portfolio with culturally grounded, design-led destinations.

A Strategic Addition to Indonesia’s Evolving Hospitality Landscape

Cross Hotels & Resorts’ growing Indonesia footprint brings international operational strength, professional hotel management, and global distribution networks — strengthening the commercial potential of Bali real estate and positioning Cross Bali Uluwatu as a future flagship for premium hospitality in the region.

For CUBE Group, this project reaffirms our commitment to:

  • culturally aligned development
  • sustainable design
  • investment transparency
  • long-term asset performance

Across Indonesia’s most iconic destinations.

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