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About Cube Bali: A Property Development Company Rooted in Culture

Cube Bali is a property development and hospitality company built to give foreign investors a direct, transparent path into Bali’s hotel investment market. We are developers first, and CROSS Bali Uluwatu reflects that experience in practice.
CUBE GROUP invests with purpose, driven by a deep understanding of local dynamics. By integrating community voices and cultural context into every development phase, we create investments that are profitable, purposeful, and resilient. We focus on areas where community, culture, and commercial potential align, reducing volatility through deep contextual research and delivering investments that are financially sound and socially impactful.

What Set Us Apart

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Cube Bali did not appear overnight. Our approach to property development grows from years of observation, collaboration, and connection across design, culture, real estate, and hospitality in Bali. Our distinction lies not in being the largest developer, but in being the most intentional, investing with purpose and a deep understanding of local dynamics.

Historical Strength

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Our historical strengths in property development are rooted in years of local partnerships and cultural collaboration in Bali, inspired by places where soul and structure live in harmony. We have applied regenerative development principles long before they became standard industry practice.

Core Propositions

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Cultural Depth: every development is shaped by narrative, not just form. Purpose-Aligned Capital: we merge financial returns with social and spiritual value, or SROI. Design with Humanity: our spaces are created to inspire, connect, and last well beyond opening day.
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historical strength
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A Property Development Platform Built for the Long Term Investment

The Cube is a multidimensional real estate ecosystem rooted in culture, community, and capital, driven by the belief that development should be more than just a transaction. We merge placemaking with purpose, creating thoughtfully designed environments that reflect local character, inspire meaningful engagement, and long-term regeneration.
Our vision is to build a profitable, future-aligned platform across property development, real estate, and hospitality in Bali, where commercial success is driven by cultural intelligence and environmental responsibility, not the other way around.
Our mission is to create projects that harmonize profit with purpose, through environmental stewardship, cultural respect, and ethical practices. We are dedicated to ensuring financial stability that lasts for generations. We enhance value through the synergy of capital, culture, and community, choosing to invest in areas where we share a deep connection to the land. Inspired by the enduring spirit of the indigenous peoples who shaped Uluwatu Temple, our work transcends mere construction; it is a strategic investment of wealth, energy, and intention, designed to maximize value and resilience for future generations while honouring the natural forces of the earth, ocean, and breeze.

We are deeply committed to celebrating culture and nurturing community. Every project we create is thoughtfully designed to honor local traditions, seamlessly weaving cultural elements into our spaces. Beyond design, we actively build meaningful connections by supporting local schools with IT courses, and by joining important community gatherings such as the Ogoh Ogoh parade and Ngaben ceremonies. For us, it’s more than participation—it’s about preserving heritage, empowering future generations, and growing together in harmony.

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The Team Behind Cube Group Bali

Cube Group is led by a team with extensive global experience across real estate, hospitality, logistics, education, and finance. Collectively, our leadership brings a proven track record in completed property development projects prior to CROSS Bali Uluwatu.

Board of Directors

Core Team

Rosmalia Hardman

Hospitality Strategic Advisor

Piter Gan Architect

Architect & Principal Designer

Wayan Nuada

Community & Project Advisor

In House Team

Muhammad Azhar

Head of Legal

Cariza Feminita

Real Estate Sales Manager

Lyla Sabine

HR Coordinator

Margaretta Tiolina Siregar

Junior Finance

Ni Putu Ayu Eka

Junior Legal

Joan Arnold F

Quantity Surveyor

Pramulia Nurtama

Purchasing Specialist

I Nyoman Prayoga

Visual Designer

I Komang Adi S

Security

Partners & Consultants

PT Arnan Pratama Consultants

Mechanical & Electrical Consultant

Wanayudi Associate

Environmental & Regulatory Compliance Consultant

PT. Seismotec Prima Consultant

Structural Engineering Consultant

LMATS

Accounting, Taxation, Business Consultant

Ready to Explore Hotel Investment in Bali?

Partnering with Cross Hotels & Resorts gives Cube Bali access to its powerful ecosystem, enhanced by SONO Hospitality expertise and Preferred Partner status with FCTG. See what this property development track record means for your investment on our Invest page.