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About Us

The CUBE GROUP does not appear overnight. It grows from years of observation, collaboration, and onnection across design, culture, real estate, and hospitality. Our distinction lies not in being the largest, but in being the most intentional. The Cube draws its distinctiveness not from scale or speed, but by a curated, conscious, and deeply human approach to development.
CUBE GROUP invests with purpose, driven by a deep understanding of local dynamics. By integrating community voices and cultural context into every development phase, we create investments that are profitable, purposeful, and resilient. We focus on areas where community, culture, and commercial potential align, reducing volatility through deep contextual research and delivering investments that are financially sound and socially impactful.

What Set Us Apart

1  - 3

  • Vision rooted in humility
  • A relationship-first way of building
  • Destinations / project that are soulful, steady,
    and enduring in impact
  • A commitment to both financial and human
    value what we call Return on Intention
  • Treating the location as a story worth telling

Historical Strengthst

2  - 3

  • Forged through years of local partnerships
    and cultural collaboration
  • Inspired by places where soul and structure
    live in harmony
  • Guided by regenerative principles long
    before they became standard practice
  • Designed for enduring worth, not short-lived
    hype and attention

Core Propositions

3  - 3

  • Cultural Depth: Developments shaped by
    narrative, not just form
  • Purpose-Aligned Capital: Merging financial
    returns with social and spiritual value
  • Design with Humanity: Spaces created to
    inspire, connect, and last
  • Layered Ecosystem: Linking development,
    community, design and experience into one
    living whole

Future-Aligned Investment Platform

The Cube is a multidimensional real estate ecosystem rooted in culture, community, and capital, driven by the belief that development should be more than just a transaction. We merge placemaking with purpose, creating thoughtfully designed environments that reflect local character, inspire meaningful engagement, and long-term regeneration.

Our vision is to build a profitable, future-aligned ecosystem in development, real estate, and hospitality, where commercial success is driven by cultural intelligence and environmental responsibility. We strive to create legacy-worthy destinations that generate strong returns for investors, honor local identities, empower communities, and sustain long-term value.

Our mission is to create projects that harmonize profit with purpose, through environmental stewardship, cultural respect, and ethical practices. We are dedicated to ensuring financial stability that lasts for generations. We enhance value through the synergy of capital, culture, and community, choosing to invest in areas where we share a deep connection to the land. Inspired by the enduring spirit of the indigenous peoples who shaped Uluwatu Temple, our work transcends mere construction; it is a strategic investment of wealth, energy, and intention, designed to maximize value and resilience for future generations while honouring the natural forces of the earth, ocean, and breeze.

We are deeply committed to celebrating culture and nurturing community. Every project we create is thoughtfully designed to honor local traditions, seamlessly weaving cultural elements into our spaces. Beyond design, we actively build meaningful connections by supporting local schools with IT courses, and by joining important community gatherings such as the Ogoh Ogoh parade and Ngaben ceremonies. For us, it’s more than participation—it’s about preserving heritage, empowering future generations, and growing together in harmony.

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The Team

CUBE GROUP is leading by a team with extensive global experience and a proven track record across multiple sectors, including real estate, hospitality, logistics, education, and finance. The organization benefits from a combination of international perspective and strong local integration, supported by established networks and regional insight. Over USD 250 million in completed developments have been collectively managed by the leadership, whose focus remains on delivering high performance real estate estinations where culture, community, and capital are aligned.

Board of Directors

Core Team

Rosmalia Hardman

Hospitality Strategic Advisor

Piter Gan Architect

Architect & Principal Designer

Wayan Nuada

Community & Project Advisor

In House Team

Muhammad Azhar

Head of Legal

Cariza Feminita

Real Estate Sales Manager

Lyla Sabine

HR Coordinator

Margaretta Tiolina Siregar

Junior Finance

Ni Putu Ayu Eka

Junior Legal

Joan Arnold F

Quantity Surveyor

Pramulia Nurtama

Purchasing Specialist

I Nyoman Prayoga

Visual Designer

I Komang Adi S

Security

Partners & Consultants

PT Arnan Pratama Consultants

Mechanical & Electrical Consultant

Wanayudi Associate

Environmental & Regulatory Compliance Consultant

PT. Seismotec Prima Consultant

Structural Engineering Consultant

LMATS

Accounting, Taxation, Business Consultant

Why invest with us?

Partnering with Cross Hotels & Resorts gives CUBE access to its powerful ecosystem enchanced by SONO Hospitality Expertise and Preferred Partner of FCTG. Interested, but need more details ?